FDJustin, on 03 August 2014 - 04:29 AM, said:
That's company gift cards though. The point of a credit gift card, is for people who don't have regular access to a credit card. Optimally, you should just get a credit card. At least in the western world, they are a very important aspect of life.
But that's beside the point. If someone wants to spend $25 instead of $15, or $30, why leave money on the table?
But it goes completely against the whole point of the company creating a gift card in the first place. And this applies to credit cards just as "vendor" cards. The point is ALWAYS "how" do we use this to make more money"
Have you ever notices that almost nothing actually worth having costs 24.95$ It`s always either 19.99 or 29.99. That`s why the cards are offered at 25$...... the institutions that issue these cards could issue any denomination they desire, and they specifically chose 25$, when they could easily offer both 20$ and 30$. There is a very real plan behind most things that businesses do, especially large financial institutions that earn their money by lending someone else
your money and shafting you on the interest.
Gift cards are a means of advertising. The point of advertising is to get people to buy something, the more the better.
That is why 99.999999999999999999999999999999999999999999% of all gift cards, ever, in any industry besides fast food, are either so low that to use them you MUST pay on top, or the value is firmly situated between "waste half the gift card and get something cheap" and "This is what we REALLY want them to get".
And that`s why the thread is essentially an exercise in futility with no realistic hope of becoming something else.
If someone knows exactly what they want, they don`t need a gift card, they just pay and be done with it
Now, while I understand that the last statement is not entirely "true" in these days of 12 year olds and online transactions..... But then again, by law in most places a minor is not allowed to conduct online business (or any other large transactions, for that mater) without parental consent, anyway. And the parents "should" have a credit card or checking account like most adults.
Edited by Zerberus, 03 August 2014 - 05:04 AM.