One thing that might help more people get into CW in general actually, might be if units started running 8-11 man pre-mades deliberately for recruitment purposes.
The reasoning behind this being that a team of 8-11 is usually enough to carry 1-4 pugs, as long as said pugs at least know what W and M1 do.
This will absorb some of your faction's pugs into effective teams, allowing your unit to spread its forces over more fights while reducing the number of 12x1 pug teams feeding your enemy. More importantly though, it gives them a chance to see effective play first-hand, introduces them to Teamspeak, builds rep with your unit (as long as your members are on their best behavior, choose your "recruiters" wisely), and improves morale by showing them not only that beating Clans is possible, but how to do it.
Yes, it'll be less effective than a pure 12-man because the pugs more often than not *will* be a drag on your team, and sometimes you'll get completely screwed by discos or people who only manage to do 93 damage across 4 mechs (seriously, seen it happen). When you absolutely, positively must ensure a win against a tough opponent, a 12-man is probably the better option.
But if you're not putting the pedal to the metal at the time, I'd recommend splitting into groups of 8-11 for the reasons outlined above, while keeping just a couple pure 12-mans as a clean-up crew. The exact number of course depends on how many people you've got to fit into those groups, and how many pugs you believe your unit is capable of carrying.
Edited by E Rommel, 22 February 2015 - 08:11 AM.