What would I pay for?
1. Paints and Decal Meshes
Normal wear and tear would wear down the paint so that eventually the decals and paint would be unrecognizable.
Damage from weapons fire and running into things removing your decals during battle would be pretty interesting. Communications down and relying on LOS on that mech, but wait, you can't make out the clan emblem because it's been scraped off from shrapnel? *chuckle* I know, I know, pipe dream, but hey, crazier things could happen!
2. Cockpit eye candy
As many others have stated, cockpit customizations and eye candy would be pretty ideal since you could limit it to the client and not have to communicate all of that to every player.
3. SP/Co-op Missions
This would be SWEET! But possibly unlikely...maybe they could start a Kickstarter to add this in later?
4. Customized Clan Emblem
Get a clan together, want to make your own battallion yadda yadda yadda, go through aforementioned approval process to have your emblem in game, and only members from your clan/etc can purchase.
5. In-game playlist control for <insert_social_music_application_here>.
Pandora, Zune, Spotify, iTunes...
6. Gated titles/Mech renames
Coupled with in-game experience and requirements, ability to purchase gated titles and mech renaming moderated by staff.
Create lore-specific titles that you can assign to your mechwarrior(s) (notice the plural option?!?) that players can choose from.
Allow players to name their mechs for a fee (moderated of course). I think these would be very interesting in helping build legend and lore around the game moving forward. Why not allow the player base to write their own history (similar to what happens in that emo mmo EVE).
-= EDIT =-
7. Derp, forgot additional mechwarriors/hanger bays!
Edited by Kierstad, 26 April 2012 - 07:08 PM.