That's what they call the "Law of Diminishing Returns" (Fig. 1)
In the figure just exchange "time" with "MC" and "Returns" with "PGI profit".
Ideally pricing should be near that big blue X.
But for me it is more at the point saying "Where most people realize they should stop!"
I for one would invest way more money (as I already did) into this game if I did not feel ripped, which I currently do (see examples below).
I mean I understand that after founders have just payed 5.2 million $ they are now waiting for content and fair prices to spend their MC. In the meanwhile PGIs income is drastically reduced. So they need new players to pay. But then the game is probably still too buggy to bind many non Hardcore BT gamers. So PGI increases the prices in hopes of increasing returns...and here we are.
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Fig. 1: Law of Diminishing Returns
Here are some examples of what makes me feel ripped:
1) Mhh nice let's paint that mech red (pay MC). Oh no blue would actually be nicer (pay MC). Ah I should have sticked with red (pay MC).
2) Cool let's try Artemis (pay MC). Ah no I rather got that extra ton so let's put it back (pay MC)
3) Cool I just won and I killed 3 mechs! Hooray (repair bill eating 75% of my income)
4) Mhh I'd really like to buy that 350XL Engine. OK let's buy that 6 million C-Bill mech with MC
and sell it (for maybe 3 million C-Bills).
5) OMG I just spend 25 bugs on a frickin mech in an online F2P game!? WTF?
While I could buy an AAA title for maybe 50$
Edited by Red squirrel, 27 November 2012 - 03:59 PM.