Bryan Ekman, on 21 March 2013 - 05:16 PM, said:
Our target demographic has always been (in very simple non-marketing terms): the male action gamer looking for a little bit more than your average shooter. You can lump in someone who likes anything from Call of Duty to Flight Sims into that bucket.
Here's your problem. That demographic doesn't exist and there is no way you are going to reach them. And as a matter of fact, you can't lump them together no matter how much you want. While the two are not mutually exclusive, there is only marginal overlap. Your research should point you more towards who you're paying customers are currently and how much revenue they have generated for you. Then you take the next step and look at player retention. He/She who pays and stays are your core demographic. People like myself did not bat an eye at hitting the founders button, nor will we hesitate to buy in at the highest levels provided the game continues to provide that which we crave. The true Mechwarrior experience which we were promised.
These new simplified systems and controls are not helping you, they are hurting the gameplay.
Call of Duty is making us dumb.
Now, on topic of third person. Part of the inherent learning curve is realizing that you have to learn how big your mech is and where it will fit. I rarely walk into buildings or other obstacles unless I intend to (its a good way to hit the breaks in an Atlas.) Give the players time and they will adjust. What is really needed is a better way for people to recreate and share those visceral moments. 3rd person has a place here, but only as a spectator view. Give us a replay system where we can control the playback and camera, and you will see the net flooded with videos. Player narratives will be born, tactics will be shared, and we will be able to watch them play out. I've had a number of close rounds where I really wish I could have seen the big picture. Watched mechs crest the rise only to be ambushed from the side. Imagine a 12 on 12 match on either of the new maps where you could watch the battle unfold. It would be the ultimate expression of the battle narratives born out in the novels. Half the fun of running the Tesla pods back in the day was the play back afterwards and having the printed battle report in your hand. You give us these tools and the masses will come and sustain you.
Anyway, those are my hopes and my thoughts on the subject. You guys need to realize that what you think your target demographic is and what the demographic of your player base (and by extension the paying ones), are two very different things. There is nothing wrong with reaching for new blood, but you have to remember to feed the hounds you have first.
Edited by Bubba Wilkins, 21 March 2013 - 05:57 PM.