Aposiopesis, on 26 March 2013 - 09:46 AM, said:
The current core playerbase? Perhaps not. The future playerbase? Herein lies the difficulty. I do not know the extent to which you have attempted to market the game to others, so I will not comment in that regard. I have been quite avid in trying to 'sell' this game to others and have met with very little success, even among those with whom I play Battletech.. hell, some of them even play the Mechwarrior/CBT RPG. The most common reservations I see/hear? The fact that you have to slowly grind into the game via a trial because the developer (or perhaps more accurately the publisher) would much rather you give up and pay them, and that if you do give up and pay them to more adequately enjoy the game the game itself is flawed in numerous ways and the attitude towards such is "It's a beta, you knew that when you paid."
If nothing else, as both a beta and a niche game trying to find more customers, you'd think they'd at least make the product a bit easier to get into (and dare I say more beta-like?) and be less obviously focused on trying to sell testers a product with obvious issues the moment they hit the door.
PGI isn't doing much to market the game because they consider it beta. When I use social media/internet I see the banners everywhere.
When any of my friends, not involved in MWO get on their social media, even tho many are rampant PC and console gamer hounds, they see no mention of the game anywhere. Because PGI isn't full court pressing the marketing yet. Why? I bet because they consider it a beta.
So, it doesn't honestly matter to them whether you and I promote their game outside of the good word of mouth they get from it....because until they "open" it, they probably aren't going to go into full marketing mode to attain what they consider their initial numbers for a final playerbase.