A critical component in the abillity of an MMO to retain new players that try the game is the lore building and backstory. MWO has a complete lack of context behind almost every ingame mech, faction or weapon for new players.
While the avalible infomation on mechs and Battletech in general is exstensive online, the amount avalible in game is pitiful (see Destiny 1 for a similar situation). The offical wiki is even out of date.
Put bluntly PGI does a **** job at worldbuilding the MWO universe to new players.
- There is almost no "lore" in game,
- Factions are very poorly characterised, about the only thing they have is the blurb when you join a fp
- Planets are little more than points on a map in FP
- There is almost no background info on specific mechs and variants
- Hero mechs have a name but no in game story
Contrast the amount of lore and story in MWO with any other MMO. To even call MWO an MMO is almost mislabeling it , the game is far closer to a MOBA in practise.
Here are a number of suggestions that would really enhance the world building
Faction play
- Intro cinimatics if you join a faction (includeing a merc one and a one for freelance)
- Planet descriptions with as much relevent background lore (such as factories, home of merc units, famous characters)
- Vary the above by faction (not all of it but if you click on wolf homeworld as jade falcon you get a put down piece)
- Clicking on either Terra, comstar or the clan homeworld gives you a audio log covering the Arimis cival war and the Exodus
- History of each Mech and varient (production, usage)
- Weapon history's (production, usage)
- Hero mech Stories (preferably voiced)
- Tier the above infomation based on play time with said mech or weapon
- Hero mech missions (1 mission per match PVE themed to that mech's heroic deeds)
- PVE missions (survival, bounty hunt, armoured warefare does ok PVE)
In summery the critical failing of PGI is the complete faliure to endear a new player to the battletech universe, which is ultimatly hurting player retention.
PS. I am still encountering frequent disconnects to MWO servers, this remains a problem (yet can remain connected for all 10mins of my timeout penalty, go firgure)