Odanan, on 17 August 2019 - 01:57 PM, said:
11,277 backers pledged $2,586,421 . . . Average backer investment . . . $229.35 US. While I still consider that quite the whaling expedition for a Kickstarter campaign, that's not what will be truly important for CGL. I'm now far more curious about the actual long-term potential for the products.
Battletech longevity matters far more than a successful kickstarter campagin. Funding molds and production lines means nothing if no one outside the kickstarter buys into the game. Sadly, that's beyond an uphill battle for CGL as Battletech has been considered a DEAD TT game for decades in most corners of the world. With the monumental risk-taking that CGL is doing with this move, a lack of long-term product success could prove fatal for them.
The real goal is going to see whether or not new models for mechs will bring in a new generation of Battletech fans. TT Wargame players are used to fast-paced games with highly detailed and high quality miniatures. While we all have our nostalgic favorites, we still have to admit that most of the old sculpts are pretty fugly by modern standards. The new beginner box, core box, clan box, and lance/star packs help set a baseline. They look good and appear to be respectable quality plastic minis. It's been quite the road for CGL over the past few years, but they're finally reaching the point of being competitive in the looks department.
On the other hand, support for Alpha Strike is spotty at best (especially with grognard pushback), and CGL has an infamously abyssmal support structure for vendors, distributors, and customers. Those are two big negatives going against them. One, the customer service, they can easily turn around with some actual effort in distributor and vendor outreach. The other, Alpha Strike, needs more significant support (and a serious attitude adjustment in the fan base) to help CGL succeed on any long-term scale. Of course, it could prove successful enough to just overshadow and swallow the grognards with an overwhelming amount of new blood . . . this generation of players who cut teeth on games like WarMachine, Hordes, new-gen (surprisingly streamlined) 40k rules, Heroclix, etc.
If CGL got smart, marketed the tiers of play as more seamless transitions (Alpha Strike for large battles, CBT for small battles, and AToW for nitty-gritty RPG), fixed the overall rules bloat (HBS DFA streams showed some good changes, and they need to streamline/fix a LOT), then they might just have a good chance at bringing in new blood for all levels of play. Overall, only time will tell whether the Kickstarter campaign is a true success for CGL, or whether the influx of money just staves off Battletech's currently slow spiral towards death. A definitively good sign will be whether regular game shops actually start carrying CGL's Battletech products again.
Regardless, it'll be fascinating to watch over the next few years.