Bishop Steiner, on 05 June 2016 - 10:06 PM, said:
community manager is limited by the quality of what they have to deal with, both in Dev Team, and Community. Suffice it to say, Tina rolled snake eyes in that regard.
Interestingly though, there ARE plenty of interesting things Tina has available to her that she can talk about. Some of this she and the dev staff DO talk about, but not in any forum where interested people are likely to ever actually encounter it.
The MWO twitch account is used fairly often to do dev streams and even dev play dates. Lots of interesting behind-the-scenes stuff and previews can be gleaned from these streams. Are those streams ever really advertised here on the official site? Nope. Are they archived and catalogued in a way where users who might want to check in on various aspects of the game could pop in and view a stream talking about this or that thing that interests them? Nope.
Instagram? Lots of content in work at any given time, but we get an update once in a blue moon. Once a week would seem too little. Hell, even just the occasional picture of an unskinned model or 10-second video of an animation test is good enough to get the forums buzzing. They could do this more often.
Beyond that... with processes going on like the rescale project, which probably has more player interest than most projects PGI has ever gone through... it seems a wasted opportunity for community involvement to not at least talk about this process. Rather than smack it all down at the end of the project and say "well here it is..." the smarter move would be to release smaller previews with greater frequency to both show that PGI cares and to keep the worst of the community at bay. Even though they COULD do this, and it's in their interest to do so, they chose not to.
And I don't understand that at all. PGI likes to play out their community interactions as secretive as possible, and it doesn't do them any benefit at all to do so. Their best course of action is in transparency. The more they tell us, the better off we all are. There is always something they can talk about. Why they chose not to, I'll never understand. I don't know if PGI just has no clue how to interact with their community, or if they're intentionally playing it close to the vest. Or... yeah... maybe their community managers are just not very good.